CJ BEANJAMIN is the strategist, Board of Directors, Basepointe Innovations, and is also the founder and Chief Executive Officer of TheDreamHub. The companies within the group include: Brandversity & Badassbrand. These establishments are involved in Branding, Technology, Marketing, Human capital Development, Consulting, Engineering, Corporate Intelligence coaching and many more.

TheDreamHub™ is an enterprise chain and human capital development platform where he engage in helping people lead a life of purpose, power and influence. A  creative, spiritual intelligence and self maximization/actualization centre that curates training programmes, conferences and strategy/consulting solutions to the world’s numerous challenges.

Through BADASSBRAND he helps individuals, businesses and organizations define, align, activate and build domineering brands. In the business world, smart organizations use branding and strategic management techniques to differentiate themselves from their competition and to achieve a competitive advantage.  Empowering organizations to use proven brand management methods and tools for individual career development in competitive job environments. Curating knowledge and analytical skills for career self-management and learn techniques for career brand building.  Creating a robust self-management information system that will help you self-organize and increase your human capital by building high demand employability skills.

A curated training platform and executive coaching that helps people understand what personal branding means and what it means to inhabit their brand, Establish themselves as a corporate leader, Crystallize their purpose and vision, Create a mission statement for their personal/organizational  brand, Build a board of directors for their brand, Become familiar with the basics of digital security and reputation management, Create a system for on-going brand maintenance

Cj Benjamin sits atop the directorates of some leading brands in the USA, as he helps organizations and businesses become larger than life. A Dynamic Speaker, Strategist, Poimen and Tech Consultant. He combines absolute intelligence,  creativity, Strategy, Innovation and Tech sense to provide turnkey services while  helping businesses and organizations build brands that pack an emotional wallop.

He is committed to helping people lead a life of purpose, power and influence.

A corporate Trainer and Gift activator. He’s an embedded intelligence in the area of human capital development, Corporate/Personal branding, and self mastery specialist.

Through his C.O.R.E FORMULA, he helps people lead a life of purpose, power and influence. He strongly believes that the only way to find who you truly are is to step into the dimension that formed you. Hardcore ideologist, Christocentric, preacher and marketplace leader. He’s currently resident in Owerri, Imo State, Nigeria.

What is this course about?

Personal branding isn’t a new topic, but then the questions remain about how to create one and, more importantly, what it means to maintain and inhabit that brand.

Learners will:

Understand both what personal branding means and what it means to inhabit their brand

Be helped to discover, define and crystallize their purpose and vision for life

Establish themselves on at least three social media platforms

Create a mission statement for their personal brand

Build a board of directors for their brand as well as Become familiar with the basics of digital security and reputation management

Create a system for on-going brand maintenance Join Cj Benjamin and his team  as He provides a warm, supportive atmosphere in which learners are encouraged to intensively explore themselves in order to create a personal brand that authentically and effectively communicates their values and professional gifts.

Together we will build a strong community in which to provide encouragement and feedback, and support each other as learners pursue their goal of successful brand creation.

Introduction To Personal Branding

The purpose of this coaching is to help you gain an understanding of the basic purpose, benefits, and responsibilities of branding, and to begin the process of defining your purpose, mission,  values, gifts, and goals.

Building your Brand’s Infrastructure

Like any other construction project, infrastructure is absolutely key to the successful creation of your brand. In this module, we’ll discuss key elements including authenticity, your mission statement, and why you should incorporate your photo into your brand.

Establishing Your Brand’s Digital Home: The web dynamic

Your Brand & Social Media. When it comes to social media platforms, you have lots of choices. At the end of this lesson, you will have identified three platforms that best fit your brand and why they do


Creating your Brand’s Maintenance Plan

This module focuses on the pros and cons (and nuts and bolts) of creating a maintenance plan for your brand.


What Will I Learn?
  • Acquire the will and Inspiration to master your your talent, health, relationships and career!
  • Be disciplined and have strength of character to persevere when you feel like procrastinating or giving up.

  • Feel like you are in control of yourself and your life and be more successful as a result.

  • Experience inner peace and happiness while living life more fully.

This Coaching is a tool kit that will support, coach and empower you to take control of and bring balance to different areas of your life. It will assist you in developing your willpower and personal discipline to ensure that you can create what you desire in life.

Ultimately, as a self-paced study and practice of the principles of self-mastery, it is designed to lead you towards the realisation of your highest potential.

The information provided is not simply theory, rhetoric, principles or anything else that could be open to interpretation or ambiguity. This course is a practical, tangible, real-time investigation of what actions will aid you in making personal and professional changes that create amazing and powerful results.

Who is the target audience?
  • This Self-Mastery course is perfect for anyone who has found it difficult to motivate themselves or follow through on actions required to achieve their goals. It is designed for anyone wanting greater discipline, will and creativity.
  • Self-Mastery can create powerful results in every area of your life, including health, relationships and finances, just to name a few.
  • The program is designed for anyone wanting to live life more fully and find peace and happiness.
  • The course will definitely help anyone who wants to enhance and improve their quality of life